Business & product strategy tools
This hub groups the strategy and product-management generators: setting OKRs and SMART goals, defining a north-star metric, mapping a business or lean canvas, framing jobs-to-be-done, planning AARRR funnels and growth experiments, and writing user stories. Each runs free in your browser. Pick a tool below to begin.
45 tools in this collection
A/B Test Hypothesis Generator
Structured A/B test hypothesis and plan
TextChange to testPrimary metric
AARRR Funnel Generator
AARRR funnel analysis template with conversion stages
TextProductActivation moment
Acceptance Criteria Generator
Given-When-Then acceptance criteria for a feature
TextFeature
Business Experiment Generator
Lean business experiments to test an idea before you build it
ListHow many
Business Goal & OKR Generator
Example objectives and key results to model goal-setting for teams
ListAreaHow many
Business Hypothesis Generator
Testable business hypothesis for an idea or experiment
TextIdea or changeAudience
Business Model Canvas Generator
Nine-block Business Model Canvas template
TextBusiness
Business Model Idea Generator
Business model patterns to monetize a product or idea
ListHow many
Business Referral Request Generator
Polite messages to ask happy customers for a referral
ListHow many
Business Vision Statement Builder
Aspirational vision statements to describe where a business is headed
ListHow many
Competitive Analysis Generator
Structured framework for analysing a competitor
TextCompetitor
Competitor Analysis Prompt Generator
Guiding prompts to work through a thorough competitor analysis
ListHow many
Corporate Vision Statement Generator
Aspirational corporate vision statements
ListHow many
Customer Journey Stage Generator
Customer journey stages to map the path from stranger to fan
ListHow many
Customer Persona Generator
Example customer personas to guide marketing and product decisions
Text
Decision Framework Generator
Decision-making frameworks to make a tough call clearer
ListHow many
Definition of Done Generator
Definition of Done checklist for a scrum team
ListLevel
Go-to-Market Plan Generator
Go-to-market plan outline for launching a product
ListProduct
Growth Experiment Generator
Growth experiment card with hypothesis and metric
TextGrowth leverExperiment idea
Jobs-to-be-Done Prompt Generator
Jobs-to-be-Done statement template for a customer
TextCustomerProduct context
KPI Suggestion Generator
Relevant KPIs to measure progress toward a business goal
ListHow many
Lean Canvas Generator
Lean Canvas template for a startup idea
TextStartup idea
Market Sizing Framework Generator
TAM, SAM, and SOM framework for sizing a market
TextMarketInitial segment
Marketing Channel Idea Generator
Marketing channels to test for reaching new customers
ListHow many
Minimum Viable Product Generator
MVP scoping template for a product idea
TextProduct ideaRiskiest assumption
North Star Metric Generator
North Star metric framework for a product
TextProductCore value delivered
OKR Generator
Structured Objectives and Key Results (OKRs) for business planning
TextDepartmentTimeframe
OKR Objective Generator
Clear, ambitious OKR objectives for teams and departments
ListTeam or DepartmentTimeframe
Pirate Metrics Generator
AARRR Pirate Metrics framework for a product
TextProduct
Product Feature Name Generator
Clear, marketable names for a new product feature
ListHow many
Product Requirement Prompt Generator
Prompts to write a clear, complete product requirement
ListHow many
Product-Market Fit Generator
Product-market fit assessment template
TextProduct
Project Risk Generator
Common project risks to surface in planning and reviews
ListHow many
Quarterly Goal Generator
OKR-style quarterly objective with key results
TextReshuffle
Roadmap Theme Generator
Outcome-focused roadmap themes to group product work
ListHow many
SaaS Feature Announcement Generator
Announcement lines for launching a new software feature
ListFeatureHow many
SMART Goal Generator
SMART goal template from an objective
TextObjectiveOwner
Stakeholder Map Generator
Power-interest stakeholder mapping template
TextProject or initiative
Stakeholder Update Template Generator
Structured stakeholder update template
TextReshuffle
SWOT Analysis Prompt Generator
Guiding prompts to work through a SWOT analysis for a business or project
ListHow many
User Persona Generator
User persona templates to ground product and marketing decisions
ListHow many
User Story Generator
Agile user story in the standard role-goal-benefit format
TextRoleGoal
Value Proposition Canvas Generator
Value Proposition Canvas template for a segment
TextCustomer segmentProduct
Value Proposition Generator
Compelling value propositions for businesses, products, and services
ListProduct or ServiceTarget Audience
Value Proposition Statement Generator
Value proposition statements using proven fill-in templates
ListAudienceHow many